Our latest video brochure production. Fantastic looking mail piece!
CIRFT offer construction services to airports. We produced a shot production run of 50 video brochures for a highly targeted mailing campaign that went across Europe aimed at key decision makers at international airports. Through consultation with our client we felt that the best course of action was to create a set of video brochures that conformed to a design featuring an A5 lithographic printed cover (cmyk) plus matt lamination.
The outcome was a video book holding two videos controlled by a series of five buttons located underneath the 7.0” SD screen. These were mounted inside a hard backed A5 outer printed video.
Other features include:
- Auto-load on opening (magnetic switch in cover)
- 7.0 SD screen 800×480 resolution, aspect ratio 16:9
- 256MB flash memory
- 8 OHM speaker system
On opening the video brochure we flash a static .JPEG across the screen. This gave the recipient time to absorb the look and feel of the brochure and to read the introductory text located on the inside front cover (page 2 of the 4-page brochure) before activating the video content.